Get ready to turn heads and feel the wind in your hair – MOKE is bringing its iconic, open-top electric vehicles to California, and they’re faster, sleeker, and more fun than ever. But here’s where it gets controversial: with a starting price of nearly $50,000, is this retro-chic EV a must-have luxury toy or a niche indulgence for the beach house elite? Let’s dive in.
The legendary British brand MOKE International is making waves on the West Coast with its California Collection, a lineup of street-legal, medium-speed electric vehicles that blend vintage charm with modern eco-friendly tech. Inspired by the classic beach buggies of yesteryear, these open-air EVs are now certified to cruise California’s roads at speeds of up to 50 MPH (80 km/h), doubling the typical limits of Low-Speed Vehicles (LSVs). Reservations are officially open, marking a milestone years in the making.
And this is the part most people miss: MOKE’s journey to California wasn’t easy. The brand spent years navigating the state’s stringent emissions and safety regulations, becoming the first low-volume EV manufacturer to secure approval from the California Air Resources Board (CARB). Handcrafted in the UK with over 70% European-sourced parts, these vehicles are a testament to quality and craftsmanship. But with only 325 units available in the US by 2026, they’re as exclusive as they are stylish.
The California Collection introduces three new colors inspired by the Golden State’s nostalgic vibes: ‘Sonoma Red,’ ‘Laguna Blue,’ and ‘Venice White.’ Each hue pays homage to the laid-back, sun-soaked lifestyle that MOKE embodies. Originally designed as a British military vehicle in the 1960s, the MOKE evolved into a cult favorite, beloved from the Caribbean to the French Riviera. Now, its all-electric reincarnation offers a 54-mile range and a 33 kW motor that prioritizes fun over freeway speeds.
Here’s the bold truth: At $49,500, the Electric MOKE isn’t for everyone. It’s not your daily commuter or long-range EV. Instead, it’s a statement piece—perfect for a scenic coastal drive, a resort rental fleet, or anyone who values open-air, zero-emission joy over raw performance. As MOKE International CEO Lorne Vary puts it, ‘California’s love of sunshine, freedom, and outdoor adventure reflects everything our brand stands for.’
But let’s spark some debate: Is the MOKE’s premium price tag justified, or is it a stretch for a vehicle with limited range and speed? And does its retro appeal outweigh the practical considerations? Weigh in below—we want to hear your thoughts!
For those who can’t resist, the Electric MOKE is now available for order in California through Shaver Automotive. Whether you’re a beach house owner or just a fan of timeless design, this EV promises to deliver a unique blend of nostalgia and innovation. California might just be the perfect stage for MOKE’s comeback—but will it win over the masses? Only time will tell.
Oh, and before you go, check out this throwback photo of Electrek’s founder, Seth Weintraub, cruising in an old-school MOKE around Macau—complete with a left-hand manual 4-speed gearbox! Talk about a blast from the past.
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